Privacy Policy
Privacy Policy
Effective date: 4/20/2026 Last updated: 4/20/2026
1. About this policy
Wallcovering Wizards ("we," "us," or "our") operates the website at wallcoveringwizards.com (the "Site") and provides professional wallpaper installation, removal, and wall preparation services in the Tampa Bay area and South Florida. This policy explains what personal information we collect when you interact with us through the Site, how we use it, and the choices you have.
This policy applies to personal information we collect on the Site. It does not apply to information you provide to us outside the Site (for example, in person at your home or business during a job) unless we specifically state otherwise.
2. Information we collect
Information you give us. When you submit our contact form, request a quote, call or email us, or otherwise interact with our business, we collect the information you provide. This typically includes your name, phone number, email address, city or service address, and any project details you share with us.
Information we collect automatically. When you visit the Site, our servers and certain third-party services automatically collect your IP address and approximate location, internet service provider, browser type, and device information, pages viewed, and on-site navigation, referring URL, the date and time of your visit, and cookie or similar device identifiers.
3. Cookies and similar tracking technologies
We use cookies, pixels, tags, and similar technologies on the Site. Some are strictly necessary for the Site to function; others help us understand how visitors use the Site or measure the performance of our advertising. You can accept, reject, or manage non-essential tracking at any time through the "Cookie Settings" link in our footer.
Strictly necessary. Cookies set by WordPress and our hosting provider to deliver the Site securely and remember your cookie preferences.
Analytics. We use Google Analytics 4, provided by Google LLC ("Google"), to understand how visitors use the Site. Google Analytics sets cookies that collect pseudonymous information about your device and your activity on the Site. You can opt out through our cookie banner or by installing Google's opt-out browser add-on at https://tools.google.com/dlpage/gaoptout.
Advertising and conversion measurement.
- Google Ads conversion tracking and remarketing. We use Google Ads to advertise our services and to measure the performance of those ads. Google Ads tags set cookies that allow Google to recognize your browser across websites and, where permitted, show you our ads on other Google-partner sites you visit.
- Google Ads Enhanced Conversions. When you submit a form, request a quote, or otherwise convert on the Site, the information you provide — which may include your email address, first and last name, home or service address, and phone number — is captured by our conversion tracking tags. Before this information leaves your browser, it is irreversibly transformed using a secure one-way hashing algorithm (SHA-256). Only the resulting hashed values are transmitted to Google. Country, state/region, city, and postal code may be transmitted in unhashed form. Google uses the hashed data to match your conversion to prior interactions you may have had with our Google advertising, such as clicking one of our ads on Google Search or YouTube while signed in to a Google Account. Google acts as our service provider for this purpose and is contractually restricted to using the data to provide conversion measurement services to us. You can manage Google's use of your data at https://adssettings.google.com and review Google's Privacy Policy at https://policies.google.com/privacy.
- ClickCease. We use ClickCease, provided by CHEQ, to detect and block fraudulent or invalid clicks on our Google Ads. ClickCease collects your IP address, user agent, click behavior, and session data to identify suspicious activity. You can review ClickCease's privacy policy at https://www.clickcease.com/legal/privacy.html.
Social and mapping. The Site links to and may embed content from Facebook, Instagram, and Google Maps. When you interact with embedded content, those services may set their own cookies and collect information directly from your browser, governed by their own privacy policies.
4. How we use your information
We use personal information to respond to your enquiries, provide quotes, and schedule services; to deliver the wallpaper installation, removal, and preparation services you request; to send service-related communications such as appointment confirmations, invoices, and follow-ups; to operate, maintain, and secure the Site; to measure and improve our marketing, including Google Ads campaigns; and to comply with legal obligations and enforce our rights.
5. How we share your information
We share personal information only as described below.
- Service providers. We share information with vendors who perform services on our behalf, including our website host, email provider, form processor, Google (for analytics and advertising), and ClickCease (for click-fraud protection). These vendors are contractually limited to processing information for the purposes we specify.
- Legal and protective disclosures. We may disclose information when required by law (for example, in response to a subpoena or court order), to comply with regulatory requirements, to protect our rights or property, or to protect the safety of any person.
- Business transfers. If we are involved in a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction.
We do not sell personal information.
6. Children's privacy
Our services and the Site are not directed to children. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us, and we will delete it.
7. Your choices
You can ask us about the personal information we hold about you, ask us to correct inaccurate information, or ask us to delete your information by emailing us at wallcoveringwizards@gmail.com with "Privacy Request" in the subject line. If you are a resident of a U.S. state that grants you additional privacy rights, please let us know, and we will respond as required by applicable law.
You can manage your cookie preferences at any time through the "Cookie Settings" link in our footer, or by using your browser's privacy controls.
8. Data retention
We retain personal information for as long as necessary to provide our services, comply with our legal obligations, resolve disputes, and enforce our agreements. Quote requests and project records are typically retained for [X] years after the project is complete. Analytics data is retained for up to [14] months. You can request earlier deletion at any time, subject to any legal or business retention requirements.
9. Security
We maintain reasonable physical, electronic, and administrative safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction. This includes TLS encryption of data in transit, access controls on our systems, and due diligence on the vendors we use. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Third-party links
The Site may contain links to websites operated by third parties. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policy of any site you visit.
11. Changes to this policy
We may update this policy from time to time. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, provide additional notice on the Site.
12. Contact us
Wallcovering Wizards, Tampa, FL. Phone: 813-313-0660 Email: wallcoveringwizards@gmail.com
For privacy-specific requests, please email us with "Privacy Request" in the subject line.